You might have seen how easily the push notifications grab your attention while using a mobile phone or browsing on the web. Push notifications are the alerts that show you message outside the app along with the other system notifications. As a result, it is one of the best ways to communicate important and critical messages. Also overusing this method can backfire sometimes. So it is used carefully by app developers.
Push notifications are an integral part of the Fedena School Management app also. The push notification in school management app help the teachers, parents, and students in not missing the critical updates from their college or school. This includes but not limited to attendance related alerts to parents, holiday or event alerts to students, announcements to parents, parent’s communication to the teacher, etc.
The following are the benefits of push notification in school management app:
Push notifications provide the best user engagement strategy. You can push notifications and alerts specific and relevant to users and they will use the app with more engagement. In the case of a school, there is no need to send all alerts to students, parents as well as teachers. Without user-specific alerts, each user will have to open the app multiple times a day to see if any new notifications are there in the application, specific to them. This can take away lot of time from teachers and parents. So when an important message reaches them as push notifications, they are alerted even when they are using another app or not using the mobile phone.
Ease of use
Push notifications make the school management app easy to use for parents and teachers. Instead of navigating within a complex user interface involving multiple menus, the push notifications provide easy direct access to the teachers and parents to the user interface that they have to use. Other than that, there is nothing to learn to use a push notification alert. One has to just read and click on the notification alert. Also from the developer’s point of view, there is no effort required as the push notification is easy to develop and customize. It is cheaper than SMS alerts and as a result, developers prefer push notifications.
User behavior insights
You can derive in-depth analytics on the different user behavior related to push notifications. As the push notification will be the first entry point to the app, you can find out how the users are reaching your app and which notifications are opened instantly and which kind of notifications are rarely opened. This is very important for a school management app because it will help the product manager to design the application to help school teachers and parents to get the best out of the application.
Increase usage or traffic
Push notifications can improve the usage of the school management app as it drives the usage in multiple channels. One is by providing continuous invite to try the app for first time users. Teachers and parents who just installed the app can start getting notifications as soon as they register and login to the app for the first time. These continuous notifications help the user to understand the functionality and start using the app to its maximum potential. Another way the push notifications in the school management app helps is by retaining the users who have stopped using the application. Inactive users can be invited again to use the app through relevant notifications. By engaging all different user types in a school like parents and teachers you can get traffic from thousands of users at the same time. For example, if the exam results are published and the notification reaches all parents instantly, everyone will use the app instantly increasing the traffic multiple folds.
Second user interface
As explained in earlier points, the push notifications are in effect a second user interface for teachers and parents. Considering the limited technical know-how of certain users, the push notifications help them use the app as efficiently as a pro user. This is the reason why the school management apps using push notification have three times more users than school management apps without push notifications enabled. And the push notifications are privacy-friendly and the user can opt-in or opt-out of the push notifications any time. This helps the novice users to access and manage the app using push notifications alone.
Creative brand strategies
Push notifications are the perfect tools for an experienced marketing team to create innovative brand strategies for your school. The school management app is not only the student information system for the parents and teachers of your school. It can be downloaded by anyone. So use this opportunity to create content and user engagement strategies for non-logged in users. And for registered parents, you can use the push notifications to develop the brand of the school by sending the message consistently and with proper timing.
Presently available push notifications in Fedena school management app
- Event – Users are alerted by push notifications for any regular event or holiday as per the school calendar.
- Attendance – Push notification alerts to parents/students for absence on any subject on subject-wise attendance or half/full day absence on daily wise attendance.
- Fees – Alerts the parents on new fee life-cycle like fee collection creation, fee collection and fee due
- Gallery – Users get notified when a new album is published in the gallery module.
- Announcement – Very helpful to the parents as well as teachers to know news updates instantly.
- Exam reports – Alerts the parents once the exam reports are published
- Messages – All new communication updates in the message module are shown as push alerts instantly.
- Employee leave – Push alerts for the manager when the employee applies for leave as well for the employee when the manager approves or denies the leave.
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